If you’ve been immersed in the online marketing world for a while now, you probably remember the days when search engine optimization (SEO) meant nothing more than stuffing your content with a whole bunch of keywords. All you had to do was repeat a key word or phrase and voilà, you were on page 1 of Google.
Thankfully, those days are long gone. Most successful online marketers are well aware of the fact that building spammy backlinks, stuffing content with keywords, excessive tagging and any intent to game the system will get them nowhere when it comes to finding favor in the eyes of Google.
Today, one of the best ways to climb up Google’s SEO ladder is to produce high-quality, unique content that will attract a good amount of high-quality links. This is why link-building through original and informative infographics is still as important today as it was when infographics first burst onto the digital marketing scene.
Originally curated here.